Digital & Social Media Agencies – Limited Companies

Accounting for digital and social agencies managing content, communities and campaigns across platforms – retainers, content production and reporting handled clearly.

Who this is for

  • Organic social media agencies
  • Content & community management agencies
  • Digital-only agencies focused on SEO, email, funnels and CRO
  • Multi-channel digital studios running always-on campaigns

Typical income models

  • Monthly retainers for content calendars, posting and reporting
  • Project fees for launches, funnels or website optimisation
  • Bundles – e.g. “X posts + stories + reports per month”
  • Performance or bonus fees linked to KPIs

Common allowable expenses

  • Scheduling & analytics tools, social listening platforms
  • Design and editing tools (Canva, Adobe, CapCut, etc.)
  • Freelance writers, designers, community managers
  • Stock images, music, templates and asset libraries
  • Hardware – phones, laptops, cameras and mics
  • Team costs – PAYE staff, training and conferences
  • Office / co-working, broadband, utilities and insurance

What we need from you

  • Business bank statements and any company cards / PayPal
  • Client list with retainer amounts and major campaigns
  • Sales invoices and credit notes
  • Purchase invoices for software, freelancers, equipment and travel
  • Payroll reports if you employ staff

We reconcile everything, match retainers to periods, calculate corporation tax and file your accounts and CT600 with HMRC and Companies House.